Small Business SEO: What You Need To Know

posted on 20 Mar 2016 08:49 by socialmediacompany

Do you own a small business? Are you trying to get more traffic to your website? What steps have you taken to get your site ranked higher with the search engines? While there are many things that you can do to grow your audience through marketing techniques, you can also improve your site and get more people to see what you have to offer with search engine optimization or SEO. While SEO is not a magic pill, it can be quite helpful in getting targeted visitors if you do it right. Read on to learn more.

First of all, you will want to choose keywords. You can do this by starting a list of words that you feel describe your business. Also, look at what words are bringing visitors to you know. Then, look for the most popular keywords that have to do with your niche.

As you find the popular keywords, you can start finding ways to add them to the content on your site. They should be added organically and fit the rest of your content. If they don't, the web crawlers will mark your site as spam and will not rank it where you want it.

Also, you want to get links to other websites. This will show the search engines that you are reliable and trustworthy. Be cautious of the links you use, though, because you want them to be reliable and trustworthy sites. When it comes to backlinks, it is quality over quantity. A backlink to a popular, reputable, and trustworthy site is a lot better than several backlinks to random sites that are not ranked highly with the search engines.

Another thing you will want to remember about SEO is that it is every changing. It is important to stay up to date with all of the new changes that are taking place or are projected to take place. This will allow you to make the necessary changes to your site, so it continues to rank well in the search engines.

In conclusion, SEO can help you grow your business if you do it the right way. By targeting your keywords or phrases, the search engines will rank your site near the top which will only help you to bring in more visitors. With the right visitors, you will see your website grow and develop.

Tags: seo 0 Comments

Newbie Mistakes in Internet Marketing

posted on 31 Oct 2015 07:30 by socialmediacompany

Web Analytics

 

Many rookie marketers and businessmen would find online marketing overwhelming. No one would be able to master it right away, which made it possible to make certain mistakes. It would really help if one knows these mistakes. It would be possible for these business owners to avoid them. This would then help make a more successful online marketing campaign.

When it comes to online marketing, it would be disadvantageous to have no blog. A business should have a blog. It must be updated regularly with new content. This makes the blog engaging to visitors. Aside from this, it would create additional indexed pages which will show up on Google and other search engines. Each time new content is published, it would tell search engines that the blog is constantly updated. It would make search engines crawl more often and see it as a good source of information.

Many businesses build their websites without understanding search engines. Usually, they are concerned on improving the aesthetic looks of their websites. They would flood it with videos and flash instead of useful text content. Search engines do not read flash. They want text. Text would be able to tell them what the website is for. Furthermore, the website would easily appear on search engines if they have text content.

An allocated budget is needed in doing a proper internet marketing campaign. Though allocated budget is necessary, it isn’t necessary to spend too much on the campaign. What one must do is allocate the proper budget for the campaign. Moreover, it is important to set goals and understand the financial needs of the campaign.

One should also understand that online marketing is no simple thing that could be handled by a single person. A proper marketing strategy requires various procedures to be completed, which should be divided among different individuals to ensure higher success. Those individuals tasked for each procedure must have the right skills and knowledge for them to be able to perform well.

 

Another Comical Joke

posted on 24 Oct 2015 13:37 by socialmediacompany

Another comical joke which I have found. Get ready to have a good laugh lol:

"If crime fighters fight crime, and fire fighters fight fire, then what do freedom fighters fight?"